The internet marketing is known as web marketing, digital marketing, search marketing, online marketing etc, is referred as marketing of products and services over the internet. The internet marketing offers a broader scope in promoting a brand or a product since it includes marketing done over an e-mail and wireless media.
The systems such as digital customer data (DCD) and Electronic Customer Relationship management (ECRM) systems are together categorized under internet marketing. All technical and creative features are involved in the internet marketing. It also includes the design, development, advertising and sales phases of a product or service that are offered by a company.
It involves all the stages in customer engagement cycle through various modes such as search engine marketing (SEM), search engine optimization (SEO), email marketing, banner ads on specific websites, mobile advertising and all other additional online marketing tools so that it can result in you gaining the attention of potential customers and search engines.
All these marketing techniques mentioned down under are used to drive a fair amount of prompt traffic to your website thereby allowing you to be more competent in the market and get noticed easily.
Some of the prominent methodologies we employ in internet marketing are:
• Pay per click (PPC) Advertising.
• Interactive Marketing.
• E-Mail Marketing.
• Blog Marketing.
• White Paper Marketing.
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